New Report from RedThread Research Acknowledges Medallia’s Leadership in Signal Aggregation and Continuous Listening for a Complete View of EX
SAN FRANCISCO, Calif.–(BUSINESS WIRE)–Medallia, Inc. (NYSE: MDLA), the global leader in experience management, today announced it has been recognized as the most advanced employee experience platform in the guiding analytics category of the People Analytics Technology report by renowned research firm, RedThread Research.
Medallia’s placement is a result of the breadth of signals, both natively collected and integrated, across employee journeys combined with always-on, continuous analysis of the voice of the employee providing insights and predictions in live-time. The report notes that Medallia “helps organizations engage in continuous listening to employees and customers across all journeys and key touch points beyond the traditional methods.”
RedThread evaluated providers on the following dimensions:
Data Aggregation – Medallia’s integrations with existing systems such as Workday and ServiceNow enable seamless signal collection beyond the survey, address foundational barriers, and give organizations a complete view of employee sentiment.
Continuous Analysis – Medallia Experience Cloud enables the continuous collection and distribution of employee sentiment providing new insights, making analytics more human and driving intelligent action to improve both employee and customer experience.
“Medallia has millions of employees from some of the world’s largest banks, insurers, retailers, auto manufacturers, telecommunications and pharmaceutical companies using our SaaS technology. We are delighted to be recognized by RedThread for our advancements in improving employee engagement, retention and innovation,” said Leslie Stretch, CEO at Medallia.
“As a people analytics practitioner for over 15 years, I’m thrilled to see that Medallia’s unique capabilities of signal capture and integrated analytics developed in CX are being recognized for leading in EX. Leading companies are seeing results by integrating EX and CX on our platform, and I am excited to be at the forefront of this innovation,” said Melissa Arronte, Ph.D., employee experience solution principal Medallia.
Medallia for Employee Experience captures employee feedback and signals through surveys, social media, phone and online service interactions, crowdsourcing to provide actionable insights through customized dashboards and advanced analytics.
The research was based on approximately a year’s worth of studying the market by reviewing publicly available information, polling practitioners and vendors, reviewing more than 50 people analytics articles, surveying 37 vendors and then conducting briefings and demos with 30 of them, and interviewing more than 20 practitioners and vendor customers.
Medallia (NYSE: MDLA) is the pioneer and market leader in Experience Management. Medallia’s award-winning SaaS platform, the Medallia Experience Cloud, leads the market in the understanding and management of experience for customers, employees and citizens. Medallia captures experience signals created on daily journeys in person, digital and IoT interactions and applies proprietary AI technology to reveal personalized and predictive insights that can drive action with tremendous business results. Using Medallia Experience Cloud, customers can reduce churn, turn detractors into promoters and buyers, and create in-the-moment cross-sell and up-sell opportunities, providing clear and potent returns on investment. www.medallia.com
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